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    • FLYBE SCOOPS TWO TOP TROPHIES AT PRESTIGIOUS BUSINESS TRAVEL AWARDS

      Wednesday 20 Jan 2010

      Flybe, the UK’s Number One Domestic Airline, is today celebrating winning not just one, but two accolades at last night’s 2010 Business Travel Awards held in London, widely regarded as the highest recognition given out by the UK business travel industry.
       
      In securing the Best Short-Haul Airline award and beating both British Airways and BMI, Flybe has clearly proved that the business model it adopted upon formation in 2002, with value pricing coupled with a strong commitment to customer service, is now the consumer’s favourite for short haul flights. As a result, Flybe is able to see off both low cost and legacy competitors.

      The Best Environmental Contribution award is the sixth award in this field that Flybe has won over the last 18 months and is strong testament to Flybe’s green credentials, especially welcome given that Eurostar was amongst those shortlisted.

      Flybe was the only company to win two awards last night and is particularly delighted with the high profile recognition in that they are judged by top industry professionals and are considered amongst the most valued prizes the business travel sector bestows worldwide.

      Commenting on the awards, Mike Rutter, Flybe’s Chief Commercial Officer said: “These two latest awards are tremendous news for Flybe, our staff and our passengers. They are a validation of Flybe’s business model that, over the last seven years, has made the airline a force to be reckoned with in European aviation and we are incredibly proud to have received such influential trade recognition. 

      “Coming just a day after BMI announced the demise of its business class service on domestic routes, the Business Travel Awards are additional recognition that Flybe has driven change throughout our industry.

      Mr. Rutter continued: “We are now firmly positioned as an industry leader with a successful regional business model committed to connecting communities and providing an affordable high-quality service for our business travellers.

      “Just seven years ago, British European was a broken business model. If we hadn't taken the decision to change from BE to Flybe with all that it entailed, we would not have been around to receive these awards. In the last seven years, we have not only renewed our fleet but created a strong brand and implemented a new business model that has enabled us to position us where we are today. It is no surprise that our value pricing coupled with our strong commitment to delivering customer service has now been recognised as the short haul business model for the new decade.”