Date: 04 Feb 2026
Belfast City Airport has partnered with Northern Irish beauty brand, By Caitlyn Collection, in a new advertising install that includes a branding vending machine in its Departures Lounge.The activation, which showcases the airport’s varied and flexible advertising opportunities, demonstrates how brands can use Belfast City Airport’s advertising spaces in innovative, eye-catching ways to connect with consumers on the move.
Speaking of the unique installation, Sonia Armstrong, Media Sales Manager at Belfast City Airport, said:
“Our advertising offering is designed to be impactful and accessible, and our partnership with By Caitlyn Collection is a great example of how brands can use our space creatively to reach new audiences.
“With up to 10,000 people travelling through the airport every day, Belfast City Airport provides advertisers with a unique opportunity to connect with passengers in a relaxed, high dwell time environment.
“By Caitlyn Collection is a homegrown brand, and we are proud to work with local businesses of all sizes to highlight just how effective airport advertising can be in helping them reach new heights.”
Caitlyn Lendrum, Founder of By Caitlyn Collection, added:
“Advertising at Belfast City Airport has given us the opportunity to put our brand directly in front of people who are already in a positive, excited mindset as they travel. It’s been a really effective way to introduce By Caitlyn Collection to new customers while still staying true to our local roots.
“The vending machine creates a fun, interactive experience for passengers, and the team at Belfast City Airport has made the process straightforward and collaborative from start to finish.”
For more information about advertising at Belfast City Airport, visit: belfastcityairport.com/Corporate/Advertising-at-Belfast-City-Airport